collected by :Roy Mark
Barra will lead all of Facebook’s VR efforts, including Oculus, according to Facebook CEO Mark Zuckerberg, who shared the news on his FB profile.
Barra fills a gap left behind when Oculus CEO Brendan Iribe stepped down from the top stop at the Facebook-owned virtual reality company, moving instead into a role leading Oculus’ PC-focused VR efforts.
Joining Facebook as VP of virtual reality (VPVR!)
Barra helped Xiaomi introduce its own Mi VR headset, and speaking to Bloomberg last year, he had plenty of praise for Google’s Daydream VR platform.
Barra announced his departure from Xiaomi on January 22, after a three-and-a-half year stint at the company.
Xiaomi exec Barra joins Facebook to lead virtual reality business
Facebook Inc (FB.O) has hired Hugo Barra, the most prominent global executive at Chinese smartphone maker Xiaomi Inc [XTC.UL], to lead its virtual reality business including the Oculus unit, Chief Executive Mark Zuckerberg said.
The 32-year-old Facebook founder has spoken about virtual reality as an important part of the company’s future business, especially as the technology becomes less expensive and its uses clearer.
The company pulled back from several overseas markets, including Singapore and Brazil, in 2016.
“Hugo shares my belief that virtual and augmented reality will be the next major computing platform.
Facebook acquired Oculus in 2014, believing it to be the next major computing platform.
Facebook hires former Xiaomi exec Hugo Barra to lead VR efforts
In his role, he’ll lead all of the social networking company’s virtual reality efforts, including Oculus.
Really looking forward to doing just that at Facebook — taking VR mainstream — working with you, Brendan, Mike Schroepfer, and the Oculus team!”
Days after departing China-based phone maker Xiaomi, Hugo Barra is rejoining Silicon Valley and has been hired by Facebook.
Barra’s hiring comes as Oculus CEO Brendan Iribe is stepping down, and also as Facebook continues to do battle against a lawsuit over its acquisition of the virtual reality platform.
The decision was announced by Facebook chief executive Mark Zuckerberg, who explained: “Hugo shares my belief that virtual and augmented reality will be the next major computing platform.