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The ‘Nokia’ 3310 isn’t an old Nokia but is nostalgia enough to power a brand into the future

As it stated in And the truth is the new Nokia 3310 isn’t actually anything special.
But all anyone really seems interested in is a remake of a phone from 17 years ago, the Nokia 3310.
There are a few ways to look at the Nokia 3310.
But whatever you think the Nokia 3310 is, it tells us something interesting about the state of the smartphone industry in 2017.
Nokia dumbphones just like it have been made for years – take the Nokia 105, which has even been made by three separate companies: first Nokia outright, then Microsoft when it bought Nokia phones, and now HMD Global, the firm that has licensed the Nokia brand name.

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Nokia 3310 is back, but is nostalgia enough to power a brand into the future?

as informed in With an entire generation growing up loving the iconic Nokia 3310, the Finnish smartphone maker seems to have played its cards right in making a comeback for the Nokia brand.
Even iconic scooter brand Vespa, manufactured by Piaggio, has seen a struggle in the Indian market where it had been a once popular brand in the 80’s.
The main highlight of the Mobile World Congress (MWC) 2017 held in Barcelona was the relaunch of the Nokia 3310.
Many who used the feature phone in the early 2000’s were hit by nostalgia, as the iconic phone was known for its nearly indestructible body and long battery life.
With the Nokia 3310 coming back into the market, there may be other phone makers that may look to relaunch their iconic phones.

 

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collected by :Roy Mark

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