Facebook analisis will start limiting the number of published news stories that can be read for free for news organisations that have subscription payment models.
This is despite Facebook becoming a major source of news for people, triggering complaints by publishers that they lose control and revenue when their stories are shared free at Facebook.
The social network’s head of news partnerships, Campbell Brown, said Facebook would introduce the feature in October.
Instant Articles, a quicker way of loading news stories more quickly by hosting them in the Facebook app, does not currently allow for paywalls, making life difficult for publishers who charge for material.
Facebook analisis participation news service
“One of the things we heard in our initial meetings from many newspapers and digital publishers is that ‘we want a subscription product — we want to be able to see a paywall in Facebook,'” Brown said.
Facebook confirmed it’s in “early talks” with several news publishers about subscription news models.
Facebook plans to begin testing the metered approach later this year, built on top of its Instant Articles feature, a source familiar with the proposal told CNET.
Getty ImagesIf you’re used to getting the bulk of your news from Facebook, your news consumption habits may be about to change.
Plans for the service, including erecting a paywall that would cut off nonsubscribers after they had accessed 10 articles, were first reported by TheStreet, which was in attendance at the industry conference.
Facebook to begain backing break news subscriptions
“We are beginning to build a tool to support subscriptions within Instant Articles and plan to start testing with a small group of partners later this year,” wrote Brown.
In a separate statement obtained by USA TODAY, Brown said Facebook is working closely with publishers to understand their priorities.
(Photo: Martin E. Klimek, USA TODAY)Facebook’s head of news partnerships says the social network is building a tool allowing publishers to offer paid subscriptions.
“We are in early talks with several news publishers about how we might better support subscription business models on Facebook,” said Brown.
Facebook headquarters logo in Menlo Park, Calif. on June 16, 2017.
collected by :Roy Mark