“This should surface trending topics quicker, be more effective at capturing a broader range of news and events from around the world, and also help ensure that trending topics reflect real world events,” the company said.
Now Facebook is ending its effort to create a personalized Trending Topics box, replacing it with a regional list of subjects.
Given how bad Trending Topics has been since August, I’m taking today’s news as a good sign.
Starting today, everyone in the same geographical area will see the same list, Facebook said in a blog post.
It’s been five months since Facebook removed editorial descriptions from its Trending Topics box, transforming it from a personalized guide to the day’s news to a context-free list of keywords.
Facebook says Trending changes won’t incorporate a publisher blacklist
And that means there’s still likely to be questionable articles that from time to time rise to the level of trending.
Facebook will also be incorporating signals from users’ news feeds, things like people flagging articles as fake or spam.
A Facebook spokesperson told Fast Company that one thing the company is not doing is compiling a list of publications to blacklist or promote as it strives to improve the quality of trending articles.
But this is a process, Facebook notes, which means there will likely be growing pains as it works to improve the algorithms.
Today, Facebook said it was making changes to the algorithms that govern its trending news section in an attempt to clean up the quality of articles that get enough traction to trend.
Facebook Takes Another Stab at Fixing Trending Topics
(“Finding trending news” is surely not one of the main use cases for Facebook for most people.)
Of course, those false news stories were spread after Facebook let go all of the human editors that once curated “trending” following concerns about political bias.
Theoretically, this would prevent an unsubstantiated but highly viral report from being spread across Facebook by the social network itself, as happened several times this past year.
The overarching idea seems to be that weighing consensus on newsworthiness will help separate the wheat from the chaff (or at least the real chaff from the alternate chaff).
Once again, Facebook — a company that is reticent to admit it exerts editorial control — is trying to change the temperature of a swimming pool by dipping its toe in the water.
collected by :Roy Mark